Presentation Feedback Prior to Pitch:

We went to Paul to show him our pitch the day before the official pitch. This was extremely beneficial as it gave us time to feel more comfortable presenting as a team and allowed us to adapt the pitch with the advise he gave. After the presentation Paul informed us of things such as the length of the pitch may be too long but more importantly the order of the presentation should change. As we were unaware that we were in fact repeating ourselves for example showing the mock up but then also showing the storyboard; which in fact was showing the same thing! These adaptations have made us feel a lot more secure the pitch in the next few days!

Facebook Pages Posted on:

First attempt, Waiting on people to respond. If it doesn't work will message people directly, hopefully will work!

Message to Get Participants:

Hi, 

I’m a Media Production student at the University of Sussex.

Me and my team are creating a short video for Brighton and Hove Council showing the representation

and diversity of Brighton's residents. I’m messaging you today to see if you would want to participate in

this video. It will be a five minute interview max on Sussex campus; where we will ask your ethnicity,

sexuality, religion, favourite cuisine and your favourite genre of music. The aim of the video is to show

that  

there are many people from different backgrounds living in one city and we may look different but we are

all the same! We are free to film on either the weekend of the 14th-15th or 21st-22nd.

If you are happy to take part please reply to this message and I’ll get back to you with further details. 

Many thanks,

Joseph

Shot List:

(Irina)

Research:

Looking at work that is already out there - 

Image 1 is a screenshot of the Brighton and Hove Council's Youtube page. What I take from this image is the predominant theme of each thumbnail. The coloured shape is a consistent recurring theme of each video, so we will make sure to stick to the clients brand and use it within our video. We can use it at the start where we inform the audience of what the video is: 'We asked 50 residents of Brighton where they were from and this is what we found out' for example. This is implementing a similar idea to what we saw in the 'We are Bristol' video (Image 2). Similar to the image 2 style we will also be filming in a studio. The shots will look like image 3 a close up headshot well lit with a plain background. Making the focus be more on the individual themselves than anything else. 

1

2

3

Final Storyboard:

(Naomi)

Filming Pre-Visuals:

Group Meeting - Plans

From this group meeting we all planned out what we needed to do, especially due to the fact one of our participants were not going to be available due to personal issues. We narrowed down our questions i.e What is your sexual orientation, do you prefer tea or coffee, what is your religion and what is your ethnicity? This was beneficial as we were then able to plan a day to film pre-visuals to begin to make a draft to show the clients.

Roles in the Team:

Being the Producer means I am in charge of finding and recruiting as many people as possible to be part of the project. This will be slightly shared with everyone however as it may come to us having to ask those we know living in Brighton etc.

As I am director I am ensuring everything runs smoothly on the days of filming. During the mock up shoots I made sure the lighting was fine and the framing for the shot was as envisioned prior to filming. On top of this I will oversee the edit to ensure it fits the plan we set out from the start. But at the same time I won't change or influence the other team members in their choices as we all have ideas that will cross over through our discussions.

Moodboard:

After looking at the colour scheme on the Brighton and Hove Council website we knew we had to take inspiration from it and implement it into our project. Above is the moodboard with some inspiration with colours and themes and also includes the stroyboard.   (Mariam)

Rough Story Board:

Initial Idea:

The brief we chose to create for was the Brighton and Hove council brief on 'how people from different backgrounds can and do get along'.

The idea we have come to is a one minute video filmed in the photo studio on campus. We intend to have 3-5 minute interviews with around 50 different people that live in Brighton of different ethnicity's and backgrounds. We will ask all the participants the same questions, the first one being 'What is your ethnicity?'. After answering the questions the participant will put a pin onto and map of where they're from. After all of this the map will hopefully be full and spread out demonstrating the diversity of people that reside in Brighton alone.

In the interview though we will also ask other questions i.e sexuality, religion, hobbies. From this information we will link people on what they say, for example someone from Brazil may say they are gay and also someone from Hong Kong may say that. We will present the individuals with the similarities as a collage of the close up interview shot, filling up the screen. This will for example demonstrate that no gay person looks alike or no Muslim person looks alike etc.

This one minute video will conclude with different people holding up different letters to spell out '#WeAreBrighton and #WeAreHove'. Overall it demonstrates that you can't judge a book by its cover and you also can't box people into categories and groups. We all cross over and have many similarities with each other no matter what race, sexuality or religion!

RESEARCH

RESEARCH:

We were already aware of the diversity within Brighton. When we looked into the census from 2011 we saw that of course there is a dominant representation of white British Christians living in Brighton. Butt ehre are still other ethnic groups and people of different backgrounds living here. With the popoulation graph we found that there are in fact more people than ever living in Brighton in 2020, so this diversity and mix of people will have increased from the census in 2011, and we want to be the ones to present this to people. 

First Meeting:

Reflection of Client Pitch:

After the pitch I definitely am more intrigued by the Brighton and Hove Council brief on diversity. I believe there are many creative possibilities in this idea. I will discuss with my team the ideas I have got so far. But from both the pitches this is the idea that I have more ideas for.